There has been quite a bit of press for the band recently, and it has been fantastic seeing their name (and faces) in the news again promoting Paper Gods. As a fan, it is always exciting to see the band in magazines and on covers – although admittedly these days – I see very few “physical” covers, most of it (for me) has been what I’ve seen online. The days of sitting around carefully extracting centerfolds and pin-ups to add to my wallpaper is pretty much over, but I still love reading the articles online and seeing the new band photos, doesn’t everyone?
Since this blog is really an ongoing conversation regarding the “State of Duraniverse”, we comment as fans – which isn’t difficult considering that is exactly what we are. I don’t look at things from a public relations point of view or as an industry insider might, simply because I’m not. That’s the difference in this blog. I’ve never worked at a label or a radio station, and the closest I’ve ever been to management was working with a fledgling band who once opened for Duran Duran. It was like herding cats, I might add…to say the least. I leave planning promotional agendas to the people who are paid to do such things, and I react to things in the same way as any other fan…not as someone who works in the “industry”. This is a point well-worth making because sometimes, I feel as though it is forgotten. Amanda and I are fans. Much of the time, we’re the lightning rod for the community-at-large, and at other moments, we’re the microphone.
One thing I’ve noticed with the latest round of press is that Paper Gods is a Duran Duran Comeback. The first time I read it, I skipped over the word, because let’s face it – media can be stupid. They assume that just because they haven’t noticed the band as of late, no one else has heard from them either. The second and third times, I wondered if a pattern hadn’t formed. After that I stopped counting, and then this morning I saw the word “comeback” again after another fan pointed it out on Twitter.
I realize that for much of the rest of the world, Duran Duran apparently ceased to exist after what…Ordinary World? The Reunion? I’m really not sure, but it is clear that even though the media has covered Duran Duran without fail (in varying degrees) for each album; and media has used the word “comeback” for more than one album in the past…they’re apparently using that word again to describe the promotion of yet another album release by my favorite band. It’s low-hanging fruit I suppose. Easy words to pin on a band that have not had a bonafide hit in a while, even though to those of us who have been loyal fans for several decades at this point know they’ve never gone away.
Does it really matter? Most likely not. As I continue to be reminded by those who actually DO work in the industry – it’s about the press and I should be thrilled that they’re getting out there on the cover again. Period. It doesn’t really matter WHAT is actually said in the articles about them, it doesn’t apparently matter whether the article is written with a snarky tone or with dignity and respect, it’s about getting their name out there. I did miss my classes on public relations in college, and I’ll be honest: I would have failed MISERABLY at them. My loyalty gets in the way when it comes to this stuff. I couldn’t be that person who sends notes to fans like me reminding them of how amazing it is that they’ve got the cover and that I shouldn’t be disappointed by the words contained within. (apparently no one actually reads the articles these days, which I should probably understand given my experience with this blog at times) I’m still stuck on someone calling Simon out for caring about lighting, or talking about each member of the band’s personal (and ancient) history rather than the music at hand. That’s why I’m a fan blogger and not someone working at a record label, and I’m fine with that, actually. My struggle with the press is real. Cognitively, I get it. Any press is good press. I don’t love the method…but I get it. Emotionally? I’m loyal and it really bothers me at times. Is that negative? I applaud their covers, I applaud their PRESS. I just don’t care for some of the words used to describe my favorite band. So sue me.
Simply put, I’m a fan and I don’t like seeing my band disrespected. They’ve worked their asses off to get here; and no, they never left. “Duran Duran Comeback”? Are you kidding? Just because the rest of the world may not have loved All You Need is Now or Red Carpet Massacre doesn’t mean those albums didn’t exist, and many within our community find those albums to be among their best. Comeback for the rest of the world, maybe??
I have no idea what is in the future for Paper Gods, and I’m certainly not going to Monday Morning Quarterback before the game even begins. The Duran Duran comeback the media is talking about could end up being that the new album is a runaway hit, which would be amazing! I just know that as a fan, the word can be taken in multiple ways – and for those of us loyalists, we know the band has never left, and we’re still right by their sides on this journey. I’m just looking forward to seeing this band get back out on the road again. Let the celebration of #DD14 begin!