Do you still wait to see Duran Duran on Twitter? How many still hang out on Twitter wondering when/if the band will show up? I remember the good old days when John or Simon used to occasionally check Twitter. I remember when social engagement, interaction…or whatever you want to call it seemed to matter (even if it really didn’t).
I still use Twitter. I still read my timeline and I still comment whenever I feel like it. I think I got into the Twitter habit just before John came along, before I really noticed Duran Duran on Twitter, and I’m still there. I like the idea of it feeling sort of like a chat room that is occupied 24/7. I can go in there, post whatever I’m thinking at the time and leave. Sometimes I’ll get into short conversations with friends, and sometimes not. I also check out what other people are saying, and yes, I will even check on what fans are tweeting to the band. Call me masochistic, or even just curious. Sometimes I get the best blog ideas that way. Other times, and this seems to be happening far more often these days, I come away feeling melancholy…or even just sad.
The other day I was reading Twitter and saw so many posts congratulating Dom on his tenth anniversary and asking John where he was…so many leaving heartfelt notes of how much he means to them, or how they can’t wait for the next album. Weirdly, it struck me that at this point, I’m not even sure those tweets get read. It wasn’t that long ago when it was obvious that yes, they were getting read. There would be responses to things when Duran Duran was on Twitter that seemed to come out of nowhere. A question would be asked, sometimes even in jest, and suddenly without warning, an answer would appear. They might not even mention names or do a RT, but you knew that the intended band member had seen your tweet, and dammit – they were answering you. Duran Duran On Twitter. Incredulous! There was this magical moment when All You Need is Now came out – maybe it was because it was clear the title song was about our relationship with the band as fans, maybe it was because the band was active on Twitter and Facebook, and maybe it was because of all of those things – but it felt like there was some sort of really cool synergy taking place. It wasn’t “The Band” and then “The Fans”… it was “Us”. How amazing was that?? Yes, it got crazy at times. I was on Twitter and Facebook and saw it firsthand. Fans would lose their shit when John Taylor would show up. Many of us would sit back, pop some corn and watch with interest. Others would join in. The thing about all of that though was that it generated interest, energy and joy, whether you were watching or participating. Frankly, I was curious about the change in tide…the change in relationship between the fans and the band at a critical time after Red Carpet Massacre. Utterly fascinating stuff if you’re me. It felt good to be a Duranie because Duran Duran was on Twitter…talking to fans!
The other day I made comment after reading some of these recent tweets to band members. I mentioned I thought it was so sad, because it is obvious that fans still care enough to try and engage without really much encouragement to do so from the band. I had some responses back that ran the gamut from “the band will be back when they’ve got something to promote” (which in turn felt very disingenuous to the person who responded) to the fact that despite the drawbacks (for the band) in being open and accessible with fans, that they should have realized what they got into with fame. All in all, I have to say there were very few responses that indicated (to me) much empathy towards the band. I can’t imagine this makes it an easy place for the band to start from when it comes to promoting this new album, so I have to ask – is it really that much trouble to say hi once in a while? Is it really so horrible?? Is it really that unnatural? If so, why is it so natural for the rest of us? Maybe that’s the real question.