Leaked Material

Duranland has been a little crazy the last few days.  First, it started with the discovery that the European EP of Mediterranea was available on many European iTunes.  This, obviously, was not a planned release.  Nonetheless, the community went crazy.  Some people were able to download the EP, legally, via those iTunes until iTunes realized their mistake and the songs were removed.  (EDITED TO ADD DISCLAIMER:  I have no idea if this was a mistake on iTunes part or what.  This is my assumption about what had happened.  I know nothing official, people.  I’m just a fan.)  Other people were able to hear a sample of many songs, including “All You Need Is Now” and “Mediterranea”.  Everyone wanted to know or discuss what the songs were like.  Of course, those without the downloaded songs were either openly hoping to get a copy from a Duranie friend or were arguing that the copies should not be shared, for a variety of reasons.  Now, new rumors appeared, which included that some of the songs were put up on youtube to hear or that the entire album was available at a torrent site.  While I would love to be one of these lucky people to have copies of all new Duran Duran material, I’m not.  Therefore, I cannot write about what the songs sound like but I am interested in how the fan community responds to rumors of such significance.

It seems to me that there is no Duranie Alert like hearing that a new song is available in some means.  These alerts are more interesting when the song(s) are not available legally.  Does the legal status deter Duranies from trying to get the songs?  For the most part, in my observation, the answer is no.  Duranies may say publicly that they don’t want to hear songs in advance or wouldn’t want to get a hold of the album before it is actually released, but that isn’t true.  Behind the scenes of the message board, most fans are contacting the other fans they know to find out if they have the songs and are willing to share.  Part of this is simply to hear the new material but there is another piece to this.  For some people, this is a way to show one’s status within the fan community.  For example, if you are one of only 15 people who have the song, you might feel pretty darn special.  Likewise, I can only imagine what that person would feel like when telling others that s/he has one of the only 15 copies of the song.  That must make people feel special and/or superior!  Of course, the people who have to ask about the songs don’t have the same feeling.  Instead, they are forced to beg or do something to encourage the other person to share with them.  It becomes a rather interesting and unequal dynamic.

Where does that leave the fandom on a day like today?  It leads to fan community to be leading two different lives.  On one hand, on message boards and on social networking sites, there is discussion about how people should not download illegally or share with their friends, if they did have a copy.  The reasoning is a logical one.  Downloading illegally or sharing leads to poorer sales for the band and less chart possibilities.  Behind the scenes, fans are contacting each other in order to get the songs.  Duranies clearly are an impatient bunch.  They are also people who can be constantly concerned about their social status in the community.  So, what is the solution to this?  I don’t know that there is.  Duranies, like all fans, will seek out things unavailable to the public.  I suppose the real way to stop this is for the band and their people to keep such incredible control over their material.  Yet, is this a good thing for the band, in the long run?

Does leaked material lead fans to not buy the song(s) or album?  I don’t think so.  Does it create more excitement, more interest?  Quite possibly.  What would they think of all of the maneuvering between fans in order to get the songs?  Perhaps, they would be horrified.  Maybe, they would be entertained.  Who knows.  Here is what I do know:  the next few weeks will be VERY interesting for the Duran Duran fandom.  This will help me survive the time while waiting for the single and album.

-A

8 thoughts on “Leaked Material”

  1. “Downloading illegally or sharing leads to poorer sales for the band and less chart possibilities.”
    That's true when you choose the illegal download instead of the legal one…but actually the songs aren't downloadable legally right now…and if a harcore fan knows there's a way that can make him able to hear a new unreleased song, what do you expect him to do? Try to hear it in any possible way of course!!! 🙂 But this doesn't mean that he will not buy the songs legally later, when they will be released officially!!! He is a hardcore fan! ^^
    I'm sooo happy that iTunes made such a mistake because it gave me a wonderful b'day present!!!! XD
    BTW I don't think the band is horrified!!! I know I would be happy to know that my fans want to hear my new material…it means they are interested in it and they act like fans act!!! 😉 I just would be really angry with iTunes because if I've decided a release date, leaks like these shouldn't happen!!!

  2. I don't blame anyone for downloading during the time that iTunes Europe messed up! I would have, too! I also agree that a lot of fans will still download legally after receiving something illegal. 🙂

    -A

  3. Leaks actually make me more likely to buy stuff legally after the release. This little mixup is a fine example of that. I didn't seek out the leaks, but you know how it is – they seem to find me, lol. But I must say that having heard them, I'm very excited to buy these songs as soon as I have a chance to do so. I haven't said that about a Duran record in a long, long time…

  4. The songs are streaming online at this time. ANYONE can hear AYNIN and Mediterranea. Just Google Duran Duran songs leaked and voila! I have chosen to wait to hear them until iTunes has them ready to go. It really makes me sick and mad this happened. The boys should have left them available on iTunes and sent out an immediate press release that they were available asap. Anyway, how do they sound?

  5. It appears that we won't have to wait long to talk about how the music sounds – Duran Duran has moved up the release date for the single to December 8th – Wednesday!!!

    Thanks for reading and commenting!!

    -R

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