Record Sales

Recently, Nick was BBC2 Radio and confirmed that the band hopes on releasing the album, digitally, in December with a physical release in the beginning of 2011.  Around the same time, give or take a day or two, an event on Facebook appeared asking people to RSVP to download the album on December 25th.  Perhaps, this event came after Simon made a statement on his latest Katy Kafe about how the fans will have a Christmas surprise, in regards to the album.  All of this leads me to have further questions.  Will they release the album before a single?  Will there be a single?  Will it really be released on Christmas?  Will having both a digital release and a physical release help album sales?

There has been quite a bit of discussion on the message boards in regards to how well this album will do.  Some people believe that the album won’t sell any better than Red Carpet Massacre because only dedicated fans will buy it.  Others think that the album will sell more depending on the quality of the music.  If it feels like classic Duran, people will buy it.  Here’s my question:  Who are the dedicated fans?  How many of us are there?  How do you define “dedicated”?  Will only Duranies buy it? 

Since we have started this blog, we have been amazed at how many readers we have from places outside of the U.S., Canada and the United Kingdom.  We have had readers in places like Iraq, India and other places that Duran Duran has never played.  This leads me to wonder how many Duranies there are, worldwide.  I obviously realize that not all Duranies read message boards or post.  Did all “Duranies” buy RCM?  Did they buy as many as they did Astronaut?  Will they buy more copies if the album is solid? 

Call me an optimist but I do believe that some of the people who bought Astronaut but did not buy RCM will buy All You Need is Now, if the album is what they think Duran should sound and be like.

-A

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