Tag Archives: Snapchat

Four Days to go till Rancho Mirage!

In between sneezes, I am attempting to blog about Rancho Mirage. I think Spring has arrived in California. The outdoor thermometer is forecast to hit 85 degrees (Fahrenheit). Daylight Saving Time means that it is still dark at 6am. Lastly, my allergies indicate that yes, pollen is indeed in the air. Yay.

The good news is that it’s Monday. Not that I’m a fan of Mondays, but in this case, I only have four days until Thursday. This is important because Amanda arrives on Thursday, and that is when the fun begins! Rancho Mirage, here we come!

My weekend was spent doing the necessary prep work for this trip. Waxing, tweezing, coloring, exfoliating….you get the idea. These things take time! I picked out my wardrobe for the weekend, and today I need to take the time to figure out who needs to go where and when while I am gone. It is a crazy time of year for me to be taking off for a weekend, but I’m doing it anyway.  I spent some time trading messages with Amanda and our roomies for the weekend, too, as we made plans for stocking our own personal in-room bar, and deciding how to spend the daylight hours (likely near the bar at the pool).  I also downloaded Snapchat, figuring that since Amanda and I would be together this weekend, it might be fun to upload photos there (find us as dailyduranie). I can’t even imagine what might be posted by the end of the weekend!

It would appear that all that is left to do is to get through the week ahead. #Duranlive time came upon us so fast, as it usually does, I almost want time to slow down a bit now so that I make sure to enjoy myself. So often I get so focused on the driving from show to show and all of the extraneous stuff needing to happen so that we can get from place to place, I’ll forget to relax and have fun. This time, I really have no excuse. I want to slow down, take a deep breath and savor the time. This really isn’t just about seeing the band, it’s about seeing friends. Sure, I’m looking forward to seeing the band. I have a special place in my heart for John, Simon, Nick and Roger….and of course Dom, Anna and Simon W, too.  It’s just that I will spend about 4 hours (give or take) seeing them over the course of the weekend. The rest of the time is for friends.

Time will tell for sure, but I think my outlook for weekends like this has changed quite a bit since that first show in Chicago with Amanda back in 2005. I can remember how excited I was to see Duran Duran take the stage. We were in third row, pretty much right in front of John. I can remember when they all came out to the front of the stage, as we heard the loud heart beat begin a rhythm that continued throughout the show. I shook so badly and felt so incredulous that they were really right there in front of me as I stood in third row, I couldn’t even hold my camera straight. Having the band in front of me doesn’t give me quite the same sort of shock it once did (although the excitement is still there!). I can remember the two of us conspiring and planning to find the band. We were positively giddy, and stood outside of the Riverside Theater in Milwaukee just so we could get a glimpse of them leaving. Then raced back to our car so that we could follow them. (Yes, we were those fans and no, I don’t think we caught up to them on the highway…but we tried.) Ridiculous? Absolutely. We laughed the entire way back to Chicago.

Now, I’m not saying that I wouldn’t want to see them after the show, but I am saying that I think our days of driving at crazy speeds from Milwaukee back to Chicago might be done. I like living, first of all. Secondly? I’m weird. The last thing I want is for those guys to think I’ve been hanging out somewhere waiting for them all night. Well, unless I’ve been waiting in a GA line for their show. That’s different!  I’ve run into one or two of them (never all of them at one time, and some of them I’ve never run into at all) now to decide that the whole scene makes me feel weird, which is why unless they’re staying where I’m staying and it’s serendipitous, I doubt I’m gonna be seeing much of them. While at one point I might have been disappointed, this time, I’m really fine. Yep, I used to obsess about where they might be, and in hindsight, I think I ruined plenty of my own trips that way. Their job is to play a show, and my job is to have fun. Done.

That is of course, assuming I can get my work done by Friday so that I can leave this house and head to Rancho Mirage guilt-free, which cannot happen if I don’t get started, so off I go!

-R

 

Influencer Fans Matter

If there was ever a doubt as to how much bands need well-known faces to tout their music to their friends…all of that was put to rest today as I read this article from the International Business Times.

The good news? Social media matters. The bad news? The article focused on younger, fresher-faces than say….the ones found on here on Daily Duranie. Not that we’re old (gasp)…but when one of us has a daughter who is the same age as many of the “influencers” cited in the article…. what more can really be said in our (ok…my) defense?

The article explains that labels will go to extreme lengths to make sure that young influencers, such as those of well-known YouTube, Vine and Instagram “stars”, talk about the bands and artists labels wish to heavily promote, many times paying those people, or, at the very least, treating them to VIP-like experiences at concerts and festivals. To labels, it is a (legally…if only just barely) form of advertising, and interestingly enough, in a survey taken in 2015, 61% of marketers said that they would be either including or increasing their budgets for these influencer campaigns.

What does that mean for Duran Duran? Well, I’ll ignore the obvious – like a website featuring DAILY advertising for five and a half years now from a website and blog (along with several other forms of social media) that happens to be near and dear to my heart <wink, wink>.

Huh. Obviously, I have been looking at this all wrong….

Fans matter. It is something I’ve always said, and will continue to say. If the band wants other people to be influenced enough to buy their music – which does seem to be the issue at hand – they need to find people (or see and publicly acknowledge) the people standing right in front of them who influence their community to buy those CDs and purchase those concert tickets.

This is also the sticking point, because I think upon reading that last paragraph, the assumption must be that Duran Duran needs to find a couple of young fans to appeal to others. Wouldn’t that be lovely if it actually worked?

As with anything, this can’t just go one way. Duran Duran shouldn’t focus solely on young people. Some might even argue with me, and say they should focus on what they know – their fans that have been with them for decades – and I wouldn’t necessarily argue. However, I also know that youth is the lifeblood of the music industry. There’s really no getting around that fact. There’s also no getting around the reality of a band that is in their 50’s trying to appeal to a crowd that wasn’t even born when they had their first tastes of success (and in some cases, their second in the 90s). Work one end of that spectrum of age, and the band would most certainly lose the other, no matter the direction we’re talking.

Instead, we are looking at Duran Duran taking new directions: a ballet, a musical. Maybe another album. Maybe not. The one thing I do know for certain: Daily Duranie will continue as long as there is a band and projects to support. Some might say we’re the “older and much wiser” equivalent of what is described in that article, and I’m sure others of you would wholeheartedly disagree, saying that “anyone could do it”.  True. I wouldn’t argue otherwise, and I think that’s the point.

-R